Yoast, Traffic Lights and SEO
Yoast is an SEO plugin for WordPress websites. It uses a simple traffic light system and helps suggest a few ‘best practice’ SEO techniques.
BLOGS, NEWS & VIEWS
In the dynamic digital universe, web design and digital marketing are two key pillars that can shape a brand’s online success. Whether you’re a professional web designer, a digital marketer, or simply an enthusiast looking to broaden your understanding, it’s vital to keep pace with the evolving trends, technologies, and techniques in these fields. These archives are home to an extensive range of resources, encompassing insightful articles, practical how-to guides, expert analyses and trend forecasts. From mastering the art of responsive web design to understanding the intricacies of search engine optimisation, and from deciphering the algorithms of social media platforms to crafting compelling content marketing strategies, our blogs cover it all!
Yoast is an SEO plugin for WordPress websites. It uses a simple traffic light system and helps suggest a few ‘best practice’ SEO techniques.
WordPress has been around for a while now. It used to be known only as a blogging platform. Today, nearly 30% of all websites are powered by WordPress.
Google Search Console (Formally known as Web Master Tools) is all about discovering how people find you online and making the most of that information.
Google Analytics Goals track how well your website or app is meeting your objectives. Each goal or conversion contributes to the success of your business.
To optimise your website for great search rankings you must first know how people are looking for the products, services by doing some keyword research.
When designing your website, one of the basic decisions to make is the colour scheme. It gives your website a uniform that people will learn to instantly associate with your brand.
Google Analytics is a hugely powerful tool that will give you information on how many people are visiting your website and what they are doing.
SquareSpace is one of the simplest web platforms available at the moment. It is usable by even the most technophobic user due to its drag and drop style.
If you don’t have a big budget, but have a lot of time, and a good eye for design, it is possible to set your website up for free. There are hundreds of free hosting platforms out there, but you need to be aware of the limitations and pitfalls before you start.
Having built many ecommerce websites over the years, we are big fan of both WooCommerce and Magento. But what puts them top of the list for us and what is the difference between the two?
Gone are the days when Web Developers had to code a website from scratch, painstakingly writing every piece of html, CSS and JavaScript.
Around 15% of all retail sales are now made online in the UK, and that proportion is only growing. So what is so appealing about online shopping? Here are 5 reasons that are pushing people out of stores and onto the internet.